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Million dollar house
There are so many reasons to sell million dollar houses: To settle with family, go hometown with their posterity, change to a bigger million dollar house… At any reasons, it’s still so difficult to approach. A common house in middle segmentation or lower has a few landlords who post to sell in front of their house. So, surely there are no posts with million dollar houses. Of course, nobody wants to be revealed personal information, especially in current time, there are so many deception. And million dollar houses where are able to have assets which are billion Dong value and their personal information with billion Dong value, too. It must be kept as a secret, surely. That’s why only brokers who have enough abilities are able to approach. This is the first barrier, barrier from landlords, million dollar owners. So, what are the barriers from buyers, harder than?
Here are general sketch about a million dollar customer. Are they different with common customers? Let explore together now:
Most of them use time for their major business which helps to get achievement in present. But it’s different with common customers. They don’t make mistakes easily with: Legality, market price, feng shui… Because they always spend a lot of time to study before performing any deals. An example: a common customer usually check the price, turn on the apps to check the plan and perform the deal. With these customers, they check the price of whole area, hire a professional lawyer, use a trust plan checking service suppliers and work with real estate valuation company, listen to their advices.
Listening more than talking, asking more than sharing. That’s the best way to realize brokers’ skills, knowledge and experience. Not only the abilities, but also they would like to know if they can trust or not. With popular properties, customers rarely trust in brokers. Most of them normally despise brokers and connect them with humbug which are left from previous generations. They will try to demonstrate that they know well about the market, area, price, legality, feng shui… to create a shield to protect them from attackers around, brokers included. It will be reversed with million dollar customers. No need to argue with, no need to show and no need to create a shield to protect. Only with several questions and suggestion to listen to broker, they are able to make decision that they will continue or not. What they ask brokers are what they understand more than brokers. So, the best skills in selling techniques are still a truthfulness.
“To be homely” is enough to talk about the way they approach the problem, the way they approach to brokers. The story of a farmer had bought a dozen of motorcycles by cash or a “ villager” had deposited billions are not fairy tales any more. I am not sure that are all correct meanings, they are only correct with writer, my experience. My feelings from communications with them: Friendly, honestly, simply and sociably. They respect brokers because they know well what brokers are able do to help them. Especially, if they “accept you”, they will share honestly. This is the same points that both of million dollar customers and common customers treat you. So, it’s not difficult to become a real estate broker. The most difficult thing is how to create belief. This is a truth which is not only correct with real estate brokers, but it’s also correct with salesman in other fields.
I would like to share 2 main points: First, they can contrive well. From 1 to 10 billion lacking can not drive them easily. Normally, they have predicted and made financial plan to perform the deal instead of 180 degree changed. This activity might take them around and around. It would waste tons of time and money that they could make. These are different things with common customers who normally don’t have any plans and change their goals frequently. It’s so hard to contrive and normally be stuck in financial lack. The second, million dollar customers know well the value of property at present, in the past and be able to predict the future. Reality, they don’t dream of finding 800 million VND villas as “Good, healthy and cheap” properties on newspaper and internet only. They run away and avoid to talk about that. That’s the reason why they are not on the list of “dreamy projects” potential customers… Because they know that it’s really difficult find cheap properties. Million of investors are finding in every second….
We can say: They are negotiation masters or I am lucky to have opportunities to contact with million dollar landlords, negotiation masters. It’s absolutely correct. They must have these abilities to become millionaires and billionaires. If not, they would be “uncommon”. In some cases, these customers have taught me how to negotiate. Why? Because they know that brokers can be an intermediary who can help to negotiate efficiently. They understand when to negotiate directly. That is a big different thing when there is over 90% of common customers always want to jump in negotiation. Even thought, they don’t understand what is it. They still want to negotiate immediately. And if a common customer try to contact with landlord to negotiate, a million dollar customer only want to negotiate via brokers. They only negotiate with landlord on the time to make decision.
I am sure that there will be more different things between common customers and million dollar customers. I showed here to share with you who want to study, to find chances. Brokers can learn from the articles and others. Some popular customers can learn from million dollar customers… To be a broker, a consultant and a salesman: Customers are alsway the best and have to serve them as the same. Understand them is the best way to sell any products. No special skills, only serve them honestly. That is the best way to reach to success....
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